Privacy Policy
Effective Date: January 2026 | Last Updated: 29 January 2026
1. Introduction
Henry Goff Studio ("I", "me", "my", "the Studio") is committed to protecting your privacy. This Privacy Policy explains how I collect, use, and protect your personal information when you visit hg.studio (the "Website").
This policy complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Information I Collect
2.1 Information Collected Automatically
When you visit this Website, I may automatically collect:
- IP Address: Your Internet Protocol address, which may indicate your approximate geographic location
- Browser Information: Including browser type, version, and user agent string
- Device Information: Operating system and device type
- Access Timestamps: The date and time of each visit
- Pages Viewed: Which pages you accessed on the Website
- Referral Source: How you arrived at the Website
2.2 Information You Provide
If you contact me through the Website, book a call, or subscribe to communications, I may collect:
- Your name
- Your email address
- Any other information you choose to provide in your message
- Booking details (date, time, and meeting preferences)
2.3 Analytics
This Website uses Google Analytics 4 (GA4) to understand how visitors use the site. GA4 only loads after you provide consent via the cookie banner.
When consent is given, GA4 collects:
- Page views and navigation paths
- Session duration and engagement metrics
- Device and browser information
- IP address (anonymised by default in GA4)
- Approximate geographic location (country/city level)
Analytics data is retained for 14 months in Google Analytics. I do not share personally identifiable information with Google for marketing purposes.
For more information, see Google's Privacy Policy.
2.4 Third-Party Services
The following third-party services may process your personal data on my behalf:
| Service | Purpose | Data Processed |
|---|---|---|
| Google Analytics 4 | Website analytics | Page views, device info, anonymised IP |
| Calendly | Appointment booking | Name, email, booking details |
| Resend | Email delivery | Name, email, message content |
| Web3Forms | Contact form submissions | Name, email, message content |
| MailerLite | Email marketing (with consent) | Name, email |
| CRM provider | Client relationship management | Name, email, project details |
| Self-hosted n8n | Workflow automation | Varies by workflow |
All processors are required to comply with GDPR and have appropriate data processing agreements in place.
3. How I Use Your Information
I use the information collected for the following purposes:
| Purpose | Legal Basis |
|---|---|
| To operate and maintain the Website | Legitimate Interest |
| To respond to your enquiries | Legitimate Interest / Consent |
| To understand how visitors use the Website (analytics) | Consent |
| To improve the Website and user experience | Legitimate Interest |
| To send marketing communications | Consent |
| To schedule appointments | Contract / Legitimate Interest |
| To comply with legal obligations | Legal Obligation |
4. Data Sharing
I do not sell, rent, or trade your personal data to any third parties.
I may share your data with:
- Analytics providers: Google (for website analytics, with your consent)
- Email delivery services: Resend and Web3Forms (for processing contact form submissions)
- Appointment scheduling: Calendly (for booking discovery calls)
- Email marketing: MailerLite (for sending communications you have opted into)
- Customer relationship management: CRM provider (for managing client relationships)
- Hosting providers: Who process data on my behalf to deliver the Website
- Professional advisers: If required for legal or accounting purposes
- Legal authorities: If required by law or to protect my rights
All processors are required to comply with GDPR and have appropriate data processing agreements in place.
5. Data Retention
I retain personal data only for as long as necessary:
- Analytics data: Up to 14 months (Google Analytics retention setting)
- Contact enquiries: Retained for up to 3 years or until the purpose is fulfilled
- Email marketing data: Retained until you unsubscribe or request deletion
- Booking data: Retained by Calendly per their retention policy
- Legal records: Retained as required by applicable law
6. International Transfers
Your data may be processed in countries outside the United Kingdom. The following services process data in the locations specified:
- Google LLC (United States) — covered by the UK Extension to the EU-US Data Privacy Framework
- Calendly (United States) — Standard Contractual Clauses apply
- Resend (United States) — Standard Contractual Clauses apply
- MailerLite (Lithuania, EU) — no international transfer required
Where data is transferred outside the UK, I ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.
8. Your Rights
Under the UK GDPR, you have the following rights:
8.1 Right of Access
You can request a copy of the personal data I hold about you.
8.2 Right to Rectification
You can request correction of any inaccurate personal data.
8.3 Right to Erasure
You can request deletion of your personal data in certain circumstances.
8.4 Right to Restriction of Processing
You can request that I restrict the processing of your personal data.
8.5 Right to Data Portability
You can request your data in a structured, commonly used format.
8.6 Right to Object
You can object to processing based on legitimate interests.
8.7 Right to Withdraw Consent
You can withdraw consent for analytics cookies at any time by clicking "Cookie Settings" in the footer. You can withdraw consent for marketing emails by clicking the unsubscribe link in any email.
8.8 How to Exercise Your Rights
To exercise any of these rights, contact me at:
Email: hello@hg.studio
I will respond within one month and may ask you to verify your identity.
8.9 Right to Complain
If you are unhappy with how I have handled your data, you can lodge a complaint with the Information Commissioner's Office (ICO):
Information Commissioner's Office
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Website: ico.org.uk
Telephone: 0303 123 1113
9. Security
I implement appropriate technical and organisational measures to protect your personal data, including:
- Encryption of data in transit (HTTPS/TLS)
- Secure hosting infrastructure
- Regular review of security practices
- Limited access to personal data
10. Third-Party Links
This Website may contain links to external sites. I am not responsible for the privacy practices of those sites. Please review their privacy policies before providing any personal information.
11. Changes to This Policy
I may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date.
12. Contact
If you have any questions about this Privacy Policy or how your data is processed, please contact:
Henry Goff Studio
Email: hello@hg.studio
This Privacy Policy was last updated on 29 January 2026. If you have questions about how your data is processed, please contact hello@hg.studio.