Useful AI and commercial-data infrastructure, wired into your business. Document automation, on-brand content, public-data pipelines and dashboards, with a human keeping the final say.
Henry Goff leads every build. A data & AI engineer from the bench joins for pipelines and model work as the scope demands.
§01 The workRun-sheets · screens as shippedOne regulated, one on the forecourtLozMoto screens are the live admin. Cyntex Group's screens are withheld at the client's request and drawn as a redacted document. Bars are illustrative.
A regulated CRM and a dealer's listing engine, and what each one replaced.
Two builds where AI does a specific job on specific data, with a person keeping the final say. Neither is a chatbot.
run 01Cyntex Group1,000s of hours saved
FCA-aware CRM & document automation
Bespoke CRM for a regulated claims business: client intake, document generation, change management and records in one compliant system. The letters, packs and correspondence that ran on copy-paste are now generated from case data.
As an FCA regulated business, we needed someone who understood our field and could deliver a fast, simple and compliant custom CRM with document automation to match. Henry delivered on every count. Thousands of hours have been saved.
Muhammed Khan · Director, Cyntex Group
Survived compliance
FCA-regulated environment: intake, generated documents, change management and records held in one auditable system, with the data handling the regulator expects.
Cyntex · claim packvalues withheld
regulated client
intake · documents · change log · recordsdrawn
Where the work livessystems per client record
Before4 places
After1 system
Intake, documents, change management, records: four functions consolidated into one compliant system. Bar lengths illustrative; screens withheld at the client's request.
run 02LozMotoMinutes to list a bike, down from an evening
AI-assisted listings engine
A registration lookup fills make, model, year, engine, colour and MOT history. Loz adds one line of highlights — “recent service, new tyres, two keys” — and Claude drafts the full listing and a social caption in his own voice. He reviews, tweaks, publishes.
Honestly, it's how we run the shop now, not just a website. I punch in a reg and the bike's details and MOT history fill themselves in. Listing a bike used to eat a whole evening. Now it's done in minutes.
Loz Ridd · Owner, LozMoto
Survived compliance
Vehicle details and MOT history pulled from source by registration; every draft lands in an editable field and is reviewed by a person before it ships.
Time to list one bikeper listing
Beforean evening
Afterminutes
Bar lengths illustrate “an evening” against “minutes”, in the owner's words; not timed.
FCA-aware CRM with document automation at its core.
run 02
AI-drafted listings from a registration lookup.
pipeline
Vehicles valued from DVLA & DVSA lookups the moment a reg is typed.
Commercial intelligence, wired into your business.
Public data is a working asset, if it arrives clean, current, and connected to the systems you run. HG.Studio builds the pipelines that turn public records and market signals into feeds your business actually acts on.
data · vehicle lookupSell Your Cab · DVLA VES, MOT history, verify, value — by registrationlive
Already running in the wild: Sell Your Cab values vehicles from DVLA & DVSA lookups the moment a driver types a reg, and LozMoto's admin fills in a bike's details and MOT history from a registration alone.
The engineering, brieflyfour parts
Scheduled pipelines & jobs
API integrations & enrichment
Structured storage with history
Dashboards, alerts & logging
Inside the rulesread them
Public data comes with licences, rate limits and data-protection duties. Knowing those rules is exactly why you want a specialist: every pipeline is designed inside them, so the intelligence you act on is intelligence you're allowed to use.
Public data pipelines, lead and source monitoring, market and location datasets: the signals your market gives off, collected on schedule and delivered where you work.
Part 02
Public records, turned into something usable
Companies House, GOV.UK, planning and business-listing feeds, plus FOI request workflows, transformed from scattered records into structured, queryable data.
Part 03
Data that's watched and acted on
Dashboards, alerts, enrichment and logging, so a change in the data becomes an action in your business, not a report nobody opens.
Part 04
AI doing real work on top
The AI systems above run best on good data: classification, document automation and enrichment wired straight to the feeds, with a human keeping the final say.
Find where AI fits, design the guardrails, build, then watch it.
The prompts, the brand voice and the checkpoints where a human signs off are designed and agreed before anything ships.
How a build runsfour steps
01
Find where AI fits, free
30 min
We find the jobs where AI genuinely earns its place — and, just as honestly, the ones where it doesn't.
02
Design prompts & guardrails
agreed before build
The prompts, the voice, the data sources, the licences, and the checkpoints where a person signs off.
03
Build & integrate
tested on real data
The AI steps and pipelines built and wired into your real tools, with safe fallbacks for when a model has an off day.
04
Monitor & improve
every generation logged
Every generation and every pipeline run is logged and reviewed. Prompts stay sharp and output stays on-brand as the business moves.
Studio leadaccountable
Henry GoffFounder & developer, London
Benchspecialist · contract
Product designeras scope demands
iOS engineernative apps
Data & AI engineerpipelines · models
SEO specialistsites that must rank
Youowner-run business
direct
Henry Goffleads every build · accountable
as needed
Product designeras scope demands
iOS engineernative apps
Data & AI engineerpipelines · models
SEO specialistsites that must rank
fig. 3 — how every build is staffed. You deal with Henry from the discovery call to care; contract specialists are attached per build, sized to the scope, and never sit between you and the person responsible.
No. from £4,000 +VAT is where this kind of build starts; an intake-and-documents system typically lands at £6,000–£12,000. Every project is scoped on a free 30-minute call and priced as a fixed scope, plus VAT, before anything is built. The number you sign doesn't move unless the scope does.
Q2Is AI genuinely useful for a business my size?
Sometimes, and the discovery call is where we're honest about it. We look for jobs AI demonstrably does well — drafting documents, writing listings, sorting and routing — and put a number on the hours they cost you today. Where it doesn't earn its place, we'll say so.
Q3Isn't a ChatGPT subscription enough?
For a person, often yes, and we'll tell you so. A £20-a-month seat is the right answer when one person wants help drafting. A built system earns its keep when the work is repeated, when it has to pull from your own data, and when the output has to be consistent, logged and reviewed — a claims pack generated from case data, or a listing drafted from a registration lookup.
Q4Won't AI-written content sound generic?
Not if it's tuned properly. LozMoto's listings are drafted in the owner's own straight-talking voice, and every draft is reviewed by a human before it ships. The AI does the typing; the business keeps the final say.
Q5Is collecting public data even legal?
Done properly, yes, and the rules are exactly why you want a specialist. Every pipeline is designed within ICO guidance on AI and data protection, the Open Government Licence, and each source's own terms, from Companies House to Google Places. Public doesn't mean free-for-all; that is the point.
Q6What happens if Henry is unavailable?
You own the repository from day one, so nothing is held hostage. Every build is documented to a written standard, a named backup developer is written into the contract, care plans carry stated response times, and the contract includes a repo-ownership clause. The studio is small on purpose; the continuity policy is what makes that safe to buy.
Q7Who owns the code and the accounts?
You do. The repository, the hosting account, the domain and every third-party service are set up in your name or transferred to it at handover. We hold access only for as long as a care plan says we should.
Put AI to work on the boring bits.
A free 30-minute call: we find where AI genuinely saves your team hours — drafting, sorting, summarising — and exactly what it would take to build it. It ends with a fixed price.
from £4,000 +VATintake & documents typically £6–12k · fixed scopeSee all packages
Free 30-min callNo obligation
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